Marketing Society of Rwanda(MSR)

Empowering Professionals. Elevating the Profession

Rwanda’s national home for marketing excellence – connecting ambitious professionals, setting industry standards, and driving the future of marketing across Rwanda and the African continent.

Who We Are

The Marketing Society of Rwanda (MSR) is Rwanda’s national professional body for marketers – uniting professionals, empowering local businesses, and championing the brands that represent Rwanda to the world. Registered under Law no. 058/2024 and a proud member of the African Marketing Confederation (AMC), MSR is where Rwanda’s marketing community comes together

Our Strategic Pillars

Professionalism

Internationally recognised pathways including the AMC's Certified Professional Marketer (Africa) — CPM(A).

Empowerment

Brand coaching clinics and toolkits designed to help Rwanda's MSMEs communicate their value and grow sustainably.

Advocacy

Representing the interests of marketing professionals to government bodies, regulators, and national policy-makers, while actively shaping industry standards.

Ethics

Upholding professional integrity through the MSR Code of Ethics and industry self-regulation.

Service Highlights

MSR Academy

CPD courses and the prestigious CPM(A) certification pathway, backed by the AMC.

SME Empowerment

Brand coaching clinics and toolkits for Rwanda's growing small businesses.

Proudly Made in Rwanda campaign

Championing local brands and driving the consumption of Rwandan-made goods.

AMC Global Partnership Badge

MSR is a proud member of the African Marketing Confederation (AMC) — connecting Rwandan marketers to a continent-wide network of expertise and the internationally respected CPM(A) designation.